Anu Singhvi is an award-winning business development and strategy leader. She leads analytics for our next generation of guided campaign products, whereby end to end visibility across marketing campaigns, advertising impressions and opportunity generation in one seamless view becomes possible. She recently achieved the highest technical qualifications in analytics by winning Sector 3 award of Oracle’s Race to Certification by successfully completing 2 Professional, 1 Foundations and 1 Associates certifications in record time. She is currently working on her second patent for Oracle using advanced analytics and Machine Learning.
Oracle recruited Anu in 2017 to lead business development and strategy for the enterprise business which encompassed the Global 2000 account set. Her data-driven approach led to triple-digit cloud business growth three years in a row. She started her career as an R&D scientist at Texas Instruments, inventing several patent-earning products, and went on to lead a $500M microcontroller business unit.
Although substituted at the last minute due to immigration concerns long since resolved, she was one of the first Indian women chosen by NBC for Donald Trump’s television show, The Apprentice - Season 5.
With a unique background in pathology and engineering, Anu launched her first startup, doing business process outsourcing for healthcare. With no formal training, she placed among the top three chefs when she competed on a cooking show similar to "top chef" on national television in India, which inspired her to launch her second startup, selling organic foods from around the globe; she still serves as its chief marketing officer.
In 2020, Anu was chosen to be one of just 21 women in Oracle WW, sponsored by leadership to join Linkage’s Women in Leadership Institute™ conference, whereby she scored maximum points based on leadership activities and won the grand prize among 1400+ women leaders (managers, directors, vice presidents, executive officers, and individual contributors) across the globe, belonging to 257 Organizations and 20 industries from consumer products and industrial goods & services, to healthcare services, technology and space exploration (NASA).
Anu broke a record scoring maximum points in the 142 years' history of Mumbai University when she graduated with a gold medal, ranking 1st in her state during her Bachelors of Engineering in Electronics and Telecommunications Degree. She also has a dual major Master’s degree in electromagnetics & optics and signals & systems (4.0/4.0 GPA) from the University of Arizona, Tucson.